Build the brand
We're building this in public.
We're under construction - and we're doing it out loud. Here's where Denimrebels is now, where it's headed, and how to be part of each step. None of the future is a promise; all of it is the plan.
Now
In progress- The workshop is real. The space in Järfälla is taking shape, the first redesigned pieces are on the rails, and the community is forming. Follow the build on Instagram.
Year 1
Planned- Launch the Kickstarter to fund the workshop and the first courses.
- Research on the road: Kojima - Japan's denim town - in August; Amsterdam Denim Days and Kingpins in October.
- Open the first workshops and pop-ups, booked through Tickster.
The Kickstarter isn't live yet. Join the newsletter to be first to know the day it launches.
Year 3
The vision- A school revolution. A franchise model so the denim workshop can open in more cities. Denim education that changes how the industry trains its next generation.
Big plans, built step by step
That's the point.
Join the newsletter to be first to know the day the Kickstarter launches - and when the first workshops open.
Follow the revolution